I’ve occasionally had throughts about buying a laptop and, especially with WiFi proliferation, they’re becoming more and more useful. In particular, I started reconsidering Apple when those switch commercials came out. Mac die-hards, at least the ones I’ve talked to, tend to consider them cheesy, but I found them rather down-to-earth and unpretentious.
More than that, MetaFilter had a post back in June about some switch-logs (for lack of a better term) where regular users would write about their experiences switching from Windows to Mac.
Switch. Apple launches its first major ad campaign since “Think Different”. Rather than preaching to the converted, it's gunning for the other 90% — the unhappy Windows users. Can Apple double its marketshare to 10% as Steve Jobs is hoping? Does this represent a less smug, more aggressive Apple? Are you considering switching, or have you switched already?
Interestingly, I now realize that I’ve met Jish (linked to the word “switched” above) at SXSW, so that gives his account extra credability to me.
However, the PC-to-Mac Log at EdgeCurve.com is even more comprehensive. It chronicles one user’s Mac expereience from opening-the-box and onwards over two months. With that level of detail, I really got a feeling for what switching might be like (of course, in my case, it’d only end up as a somewhat-switch since I’d still have Linux and/or Windows on my desktop machine).
What finally sealed it for me was SXSW. At such a geek-friendly festival, I wasn’t particularly surprised to discover that the convention center had WiFi throughout. And, it wasn’t uncommon for attendees to bring along their laptops and browse the web and check their e-mail between or during panels.
What astounded me was the breadth of Mac users. Of attendees that had laptops, I estimated thatg about 9 out of 10 had a Mac. Jish, Leia, Ruaraidh, and even Ben and Mena Trott — all Macs. If I had a Real Web Job, I would have been tempted to borrow someone’s Powerbook, load apple.com/store, and order one right then and there.
PS: I considered titling this entry “Oh, my beloved Powerbook, how I love to lick your creamy center”, but it was too long and also a bit osbscure.